If so, then perhaps we can help.
Unlike many general marketing consultants who use proprietary, black box or crystal ball approaches, Ohriner Consulting uses a customer data-based approach. Our findings and recommendations are simply the logical conclusions drawn from what your customers are saying, doing and thinking.
Business leaders often have to depend on information that was derived from a handful of well-known customers. If these well-known customers are similar to your typical customers then you don't need market research. However, well-known customers are often the best and biggest customers and, as such, may not represent the voice of your typical or potential new customers. Ohriner Consulting specializes in quantitative market research which involves surveying or interviewing randomly chosen, representative samples of the market or market segments of interest. This helps insure the results truly represent the voice of all your customers.
With increased competition, staying in touch with customer needs is more important than ever. As markets grow, staying in touch with customers can become increasingly time consuming and challenging. Fortunately, the tools and techniques to help corporations stay in touch with their customers have advanced significantly in recent years. As a result, you no longer need to roll the dice and wish for more information when making important decisions.
Now you can know you are making the right decision!
Have you ever felt like you had to roll the dice when making an important business decision? Have you ever:
- Worried that an undetected product or service problem might be jeopardizing sales?